Is this your new career?

What MinRes Can Offer

• Own the social media strategy: Lead MinRes’ social channels with the autonomy to shape strategy, content and community engagement.
• Combine creativity with influence: Bring stories to life through copy, imagery and video, translating business priorities into content that connects with audiences.
• Build your career with rewarding benefits: Access development opportunities, health and wellbeing support, the MyShare plan and exceptional head office facilities.

The Opportunity

MinRes is seeking an experienced Content Advisor to lead our social media presence on a 12 month fixed term contract! Translating business, communications and brand priorities into compelling content and meaningful engagement.

Reporting to the Communications Manager, you’ll develop a distinct strategy for each MinRes social channel: LinkedIn, Facebook, Instagram, TikTok, YouTube and X.

You’ll turn those strategies into a sustainable, rolling 90-day content plan, balancing themes, formats and audience needs. From developing content series to managing community conversations, you’ll take ownership of how MinRes shows up on social media.

Work closely with the Digital Lead on platform governance, account access, security and shared standards, while retaining ownership of day-to-day social media strategy and delivery.

Key Responsibilities

• Set clear objectives for each channel and maintain a rolling 90-day content plan, refining your approach using performance data and audience insights.
• Develop concepts, write copy, edit imagery and produce short-form video, prioritising planned content series and efficient, batched production.
• Manage scheduling, accuracy and channel-appropriate presentation, using organic promotion, resharing and cross-channel distribution to maximise reach and engagement.
• Monitor conversations, respond in MinRes’ voice and apply our social media acceptable use policy, taking moderation action within your delegated authority.
• Identify and escalate reputational, safety-critical, legally sensitive and employee-related issues through agreed pathways.
• Coordinate content contributions from Brand, Communications, Investor Relations, IT, operational teams and external agencies.
• Monitor social sentiment, track channel performance and advise colleagues on emerging trends, platform changes and effective social media practice.
• Deliver timely social updates, content pauses and amendments in coordination with the Digital Lead and the crisis communications framework.

What you’ll bring

• A degree in communications, marketing, digital media or a related field, or equivalent demonstrated experience.
• At least five years’ experience managing organisational social media channels, including planning, publication and community management.
• Demonstrated experience developing and delivering channel-specific strategies and objectives.
• The ability to independently lead a specialist discipline while working within shared governance and standards.
• Experience developing and applying community management guidelines or acceptable use policies, including moderation and escalation.
• Strong practical skills in copywriting, image editing and short-form video production.
• Experience managing sensitive, high-volume or reputationally significant online engagement.
• Strong stakeholder relationships, a collaborative approach and a commitment to accurate, responsible communication.

About Mineral Resources 

MinRes is a leading diversified resources company with extensive operations in lithium, iron ore, energy and mining services across Western Australia. With a focus on people and innovation, MinRes has become one of the ASX’s best-performing companies since listing in 2006. 

Our headquarters at 20 Walters Drive sets a new standard for workplace wellness.  World class facilities include a café, restaurant, commercial gym, crèche, daycare and health centre, including GP.